Showing posts with label British Columbia. Show all posts
Showing posts with label British Columbia. Show all posts

Wednesday, January 13, 2010

Vancouver Bound

Excitement is growing as there are just 29 days to the Vancouver 2010 Olympic opening ceremonies.

Closer to home, it's less than a week before my own relocation to British Columbia for a six-week assignment via Edelman, the P.R. firm where I work.

Edelman's roster of Vancouver Olympic clients includes two Worldwide Partners, the leadership of the global Paralympic movement, top global and Canadian brands, nonprofits tied to Vancouver's organizers and one of Canada's national heroes.

I can hardly wait to hit the town and get to work!

My colleagues to the north set up Edelman2010.ca, accessible from January 12 to March 31 for information regarding clients:

  • 2010 Legacies Now, the first of its kind nonprofit organization within the Olympic movement, focused on creating social legacies for all of British Columbia

  • GE, Worldwide Partner of the Vancouver 2010 Games

  • Hudson’s Bay Company, National Premier Partner and Official Outfitter of the Vancouver 2010 Games

  • International Paralympic Committee (IPC), the global governing body of the Paralympic Movement

  • LiveCity Vancouver, THE destinations to capture the colour and spectator experience of the Vancouver 2010 Games, including free family entertainment and performances from headline artists

  • Oakley, supporting almost 300 athletes worldwide by providing customized eyewear for competition

  • Panasonic, Worldwide Partner of the Vancouver 2010 Games

  • Petro-Canada, National Premier Partner of the Vancouver 2010 Games

  • Rick Hansen Foundation, Rick is a true Canadian hero, having wheeled 40,000 km around the world; he’s co-mayor of the Olympic and Paralympic Athletes’ Villages and will host "The Difference Makers," a 17-part program on CTV during the 2010 Winter Games

And the good word from Vancouver is that there are at least two more "to be announced" projects/partners on deck, while my colleagues in New York are working on sharing details about client Zagat, which just published its Vancouver 2010 Pocket Guide (I'm picking up a copy for my Olympic packing list).

This is my third Olympiad via Edelman, and the first where I won't be working at a B.C. Canada Pavilion (as in Beijing) or B.C. Canada Place (as in Torino), enriching experiences of 2008 and 2006, respectively.

Each Games, with then-client The Province of British Columbia, taught countless lessons about Vancouver, Richmond, Whistler and all the Olympic host province locales and offerings. It's very cool to approach the eve of actually residing in B.C., and to soon experience the region in detail, if only for 40-or-so days. Looking forward to creating new Games experiences and stories (and blog posts!) very soon.

Photo via Flickr user www.claytonperryphotography.com

Wednesday, January 6, 2010

Borderline

An article on the USA Today online travel section just started me whistling that Madonna tune "Borderline."

It's been about three years since my lone drive from Seattle to Vancouver via the Washington:British Columbia border crossing. According to today's report, if I'm to repeat that transnational trek again next month there may be a longer wait and more detailed search of the vehicle.

So in case you're planning to drive from anywhere in the USA to the 2010 Winter Olympic metropolis, be sure you plan ahead and bring your required documents.

If only I could drive one of those T-top Datsun Z cars (as featured in the "Borderline" video) ...

Thursday, February 12, 2009

One Year To Vancouver














It sort of snuck up on me -- only one year to go until the 2010 Vancouver Winter Olympic Opening Ceremony!

This morning The TODAY Show had some live segments from Whistler in British Columbia, and it is definitely Canada's spotlight for the next 365 days.

My colleagues at Edelman's Vancouver office have been dripping news and stories from the day, which included the Hudson's Bay Company (Hbc) unveiling of the 2010 Olympic Torch Relay uniforms, in conjunction with the newly unveiled 2010 Vancouver Olympic Torch! (disclosure: Hbc is a client of Edelman, the firm where I work).

First impressions of the torch: I love it! Within seconds of seeing the design, it first reminded me of a fiberglass competition bow (as in Robin Hood) minus the string, matching quiver and arrows. Then it sort of invoked memories of the Kryptonite crystal that Kal-El tossed into the Canadian waterways, building his arctic Fortress of Solitude in Richard Donner's version of "Superman: The Movie."

According to reports, the torch is three feet, er, one metre long, and the more I look at it the more I can't wait to see it crossing Canada. VANOC's online animation of the ignited torch is pretty sweet. What do you think?

The uniforms by Hbc are pretty snazzy, too. The striking "look of the Games" colors are going to really warm up the scene when the torchbearers are surrounded by snow-covered Canadian landscapes.

There are some good "one year to go" reports in the news, starting with the Associated Press' travel feature on Vancouver, which paints an accurate picture of the city and the Olympic host region. Jeff Lee at the Vancouver Sun did a great summary of the day's events (we worked with him in Beijing last summer and his coverage of the Games is very good).

British Columbia will be a magnificent backdrop -- have visited the city twice so far, and flying in to the airport there is similar to landing at Colorado Springs (those mountains and the downtown skyline are really something).

The countdown continues. Vancouver, see you soon!

Saturday, December 6, 2008

Vancouver in 432

In just 432 days, Vancouver will ignite the 2010 Olympic Cauldron to kickoff the XXI Olympic Winter Games. It's never 'too soon' to start planning travel to the next Olympic host city, and the New York Times published a great read on the city in yesterday's 'Escapes' section.

In the cover story by Dave Caldwell, there's a taste of things to come regarding the Vancouver Olympic Village, the city's great quality of life, real estate and references to ABC Sportscaster Jim McKay (his misnomer for Vancouver apparently remains the talk of the town for some during the last 19 years).

Are you considering a trip to Vancouver, or will you be tuning in to wall-to-wall Olympic coverage on NBC or other national Olympic broadcasters? I'd love to hear from those already researching their Canadian adventures.

For me, absolutely! Glad the New York Times gave me a nudge to look the Province of British Columbia over the weekend.

Tuesday, August 5, 2008

Ronnie At The Games

Though I'm a huge fan of the big documentary film that took on the Golden Arches, I also am a lifelong fan of McDonald's continued support of the Olympic Movement.

According to information sent from the Help A Reporter Out call for Olympic suggestions, Ronald & Co. started supporting the Olympic Family as early as 1968 when athletes in Grenoble, France, were homesick for burgers, fries and the like (the Illinois-based company reportedly answered the call by airlifting food to the Games).
My earliest McD & Games memories take me back to 1984 and commercials involving Sam The Olympic Eagle mascot and Ronald thick as thieves (and perhaps as thick as Grimace -- the purple and possible inspiration behind 1996 Olympic mascot, Izzy). And speaking of the 1996 Games, as a staff member in the Olympic Village my colleagues and I supped daily on McNuggets and sauce (action repeated in Sydney's Olympic Village during volunteer gig -- they had exotic curry and spice sauce for dipping down under - OY!).

In Beijing, I've visited one 24-hour Mickey D and did my best to order a happy meal ('smile meal' in Mandarin, from what I can tell) to receive a mascot Fu-Wa as the "prize" inside. Not sure whether I'll be back to collect all five mascots, but will visit the Olympic Green McDonald's pavilion opening (as work schedule permits) at which the likes of Carl Lewis and other Olympians are slated to attend.

We also scheduled our client, British Columbia Premier Gordon Campbell, to share the stage at the Around The Rings/McDonald's Newsmaker Media Breakfast on August 13 (he will join VANOC to discuss the status of preparations for the 2010 Winter Games). If you're an Olympic nut like me, you need to be reading Around The Rings and the great daily content by Ed and Sheila Hula and their Atlanta-based (yet on the ground in China) team. Thanks to McD's for a great central location for their events!

Wondering whether Morgan Spurlock will attend.

Be sure to check out the website for this sponsor, on which they have an Olympic video contest (deadline to vote is August 7, so hurry up and cast your ballot).

Blog Archive

Powered By Blogger
Web Analytics